Think about it, if you google nike shoes you are probably going for the first, maybe the second link you see. If your product isn’t one of the very first popped up when searching for something then you likely won’t get any business.
Adding relevant keywords to a web page’s metadata, including the title tag and meta description, will tend to improve the relevancy of a site’s search listings, thus increasing traffic. This blog from kissmetrics.Com talks about e-commerce search engine optimization. Ranking higher than your competition does on search engines is always a must, but there may not be a place online where it is more important than in e-commerce.
Slawski stays current on everything related to search engines and internet marketing. Bill slawski has been in the business of professional search engine optimization and digital marketing market consulting since 1996. He uses professional and proactive approaches to help businesses find their way in the online world, which certainly gives him high credibility within the online community.
A variety of methods can increase the prominence of a webpage within the search results. Updating content so as to keep search engines crawling back frequently can give additional weight to a site.
It will also count the number of quality links to a page in order to determine about how much importance is attributed to that website, relevant to the keyword search. Wikipedia pagerank is probably one of the single most important tools to make use of if you want to maximize your online search presence and stay on top of your competitors. Seo by the sea is a blog site operated by bill slawski based out of san diego, california.