Oh, the press release. You’ll learn that writing news releases is as easy as writing a blog post. In addition, you don’t need to outsource your press release writing or editing to pr firms because you can learn the fundamentals of creating press releases and even access the editing assistance that some news release services provide. Not only will we write your online press release but also distribute it for you.
Compared with other areas of marketing technology, which have thrived in the digital revolution, news wire services have seen both boom and bust, as their business has been interrupted by dramatic shifts in media organization, editorial trends and the function of press releases in business. Services such as distribution and news monitoring will add to the cost, putting you nearer the high end.
Our reach is as extensive as it is global and for clients who require press release merxwire distribution in africa and the middle east, we include a monitoring service that offers deeper insight into the media impact of their press releases. Africa wire® includes press offices on , (press office is an integrated marketing and public relations platform dedicated to africa, creating a custom landing page that mirrors your brand or product, displays all your social media feeds and is all hosted on a subdomain matching your company name.
Often, press releases are sent in the body of an email, and may contain images, social media buttons, and multi-media elements. Additional complexity: sometimes, a press release includes simple company information that can be collected in a single conversation. In short, a flat rate on retainer is the most cost-effective way to pay for press releases.
Most ideas for press releases don’t need to be transformed into a traditional press release – a blog post will be sufficient. Ivy lee’s statement to the media was tagged press release” because it was adjudged as first of its kind. News release services allow you to create your own press release distribution schedule without having to pay a pr firm. Below are some of our standard press release writing packages.
Alternatively, some people prefer to distribute their press releases with the help of press release and public relations services. Pr distribution services can craft a statement for you (usually 300 to 400 words) to help you make your announcement. Press release companies like pr newswire offer other types of releases that can help you to attract more attention.